Portland, OR – Lensbaby – makers of award-winning lenses, optics and accessories announces today the availability of the OMNI Creative Filter System by Lensbaby.
The OMNI System offers control and repeatability when shooting through crystals and other objects engineered by Lensbaby to create distinct and compelling in-camera effects. This unique, professional system is unlike anything currently on the market and geared to work on photographers’ existing prime and zoom lenses.
“Shooting through handheld objects can add something special – but it’s difficult to hold an object in front of your lens and achieve the desired effect, while also framing your subject and operating your camera. The OMNI Creative Filter System puts unique, variable and repeatable in-camera effects right at the fingertips of video and still photographers,” said Craig Strong, Lensbaby Chief Creative Officer and Co-Founder. “OMNI’s Effect Wands attach magnetically and can easily be manipulated, offering a simple, intuitive and elegant solution.”
The OMNI Creative Filter System utilizes a lightweight ring that screws onto the lens’s filter threads. It includes three Effect Wands that magnetically attach to the filter ring, for quick and easy positioning anywhere around the front of the lens.
“This system brings Lensbaby’s pursuit of in-camera creative effects to those who don’t shoot with Lensbaby lenses,” said Strong. “OMNI is not another camera lens. It’s the ultimate tool for adding artistic control while you are interacting with your subject and making pictures.”
The OMNI Creative Filter System and the Crystal Expansion Pack will be available for pre-order June 18. The OMNI Creative Filter System will retail for $ 99.95. The Crystal Expansion Pack will retail for $ 49.95.
B&H has the Lensbaby OMNI Creative Filter System available for preorder.
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